Category Archive for How To
I’d estimate that roughly 9 out of 10 of our new clients instantly reply “word of mouth” when we ask them what source brings them their highest quality leads and customers.
Even though you can’t rely on word of mouth when new prospects have arrived at your website to research your company, you can emulate word of mouth’s influence by being smart with your website’s content. Learn how… Continue reading
Even if you’re not a sales expert, you can probably tell when you’re face to face with a true sales professional. The pro finds a way to persuade you to buy while the amateur is satisfied with simply telling you about a few features and inviting you to ‘have a nice day’ as you walk out the door. Continue reading
Are your online store's potential buyers loading up their shopping carts, then unexpectedly leaving without completing their purchases? Learn how to decrease your shopping cart abandonment rate, right now. Continue reading
Your business is about to wade into the unknown waters of search engine optimization (SEO), and now you're dying to know: how long does it take to get great rankings? Gather 'round now, and listen up.
This is the final post of the series, folks. It's part 6 of a 6-part case study blog series in which we walk you through the actual process behind the creation of one of our custom website designs. Continue reading
The planning work and pre-design work is completed. It's time to get to work on and complete the actual website, then get it over to the client for review. Continue reading
In Part 4 of our website design case study series, we develop the Hemingway's website design moodboard. Continue reading
In Part 3 of our website design case study series, we create a Design Document. These documents are concise reports that help clarify both the general components and the important details that will be incorporated into the new site's design. Continue reading
In Part 2 of our website design case study series, we develop the wireframes for our Client's website. These wireframes are like page layout skeletons that help everyone understand what components will go into specific pages. Continue reading
In this 6-part blog series we'll walk through an actual website design case study based on a project we completed during the second half of 2011. This case study focuses only on the design work completed for the client (Hemingways Expeditions of Kenya). It does not delve into any of the related planning, research, strategy, or coding work that also went into creating the final website. Continue reading