Our Team
Erin Pheil, Founder + Lead Consultant
Erin's work and words have appeared in magazines, industry websites, webinars, and books, and she's spoken on strategic websites at state and national conferences. She's Kolbe certified and has a BA in Psychology, MA in Digital Media, and 15+ years of experience in the art + science of building effective sites.
Loves: snowboarding, mountain biking, and riddles
Favorite cake flavor: Vegan peanut butter + chocolate cheesecake...but without sugar. It's true.
Stephanie Veraghen, Operations + Team Glue
Stephanie has worked for over a decade with companies to create innovative ideas, products, and business solutions. She has an A.S. in Graphic Design and BA in Advertising/Public Relations along with being a certified life coach, allowing her to become a multifaceted communications professional with a thorough understanding of how all parts of an organization operate.
Loves: daughter, ridiculous jokes, reading
Favorite cake flavor: German chocolate
Josh Petrucci, Front End Developer
Josh builds spectacular websites. He writes amazing code and has yet to encounter an HTML/CSS problem he couldn't solve. He'll be answering your tech questions and ensuring your site runs smoothly. (And if ever you need to know anything about ExpressionEngine or WordPress, Josh is your go-to guy.)
Loves: racing mountain bikes + cyclocross
Favorite cake flavor: something with a bit of liqueur in it
Alek Lisefski, Designer
Alek has been creating websites (and happy clients) since 2001 and is passionate about good design. His brain automatically searches out simple, beautiful and efficient solutions to any problems it encounters. He loves responsive design and consistent, clean style.
Loves: Tiny houses, farmers' markets, his shiba inu, hiking
Favorite cake flavor: flourless chocolate
Jason Brodie, Programmer
Jason has been developing websites for over 12 years, working on everything from local business sites to the sites of Fortune 500 companies. He works with NodeJS, PHP, AWS, and Backbone, and is passionate about using cutting edge web technologies to build better business websites.
Loves: photography, woodworking, and NodeJS
Favorite cake flavor: pistachio
Amy Posner, Online Marketing Strategist/Writer
Amy has more than 2 decades of experience with strategic marketing and direct response copywriting and loves helping clients achieve measurable, improved results. She's especially talented at writing business propositions in clear, concise language that motivates website visitors to take action.
Loves: being outdoors, a great meal, laughing out loud
Favorite cake: spice cake with citrus cream cheese frosting
Ann Kendall, Messaging Strategist
Ann is one of our amazing copywriters specializing in brand messaging. With 15+ years of marketing communication experience, she's consulted with businesses ranging from startups to national brands—including Gates, Boston Market, Sylvan Learning and McDonald's.
Loves: movies, gardening, and hiking
Favorite cake flavor: carrot cake
Matt Breen, Site Improvement Tech
Matt has been working on, improving, and developing websites for clients large and small for over twenty years. He loves nothing more than to help deliver fast and efficient updates to your website.
Loves: movies, reading, and a good brew pub
Favorite cake flavor: yellow with chocolate icing
Erica Dingeman, Social Media Strategist
Erica has been engaged with the online social space since it originated, and leverages her background in strategy and brand development as she helps clients move toward out-of-the-box existences in the digital world.
Loves: dogs, wine, and changing the world
Favorite cake: angel food cake